Project Overview

Since 2014, The B2Group has proudly collaborated with Cox Business to orchestrate their Annual Kickoff Event. This flagship gathering serves as a pivotal platform, uniting Cox Business's dynamic sales force to celebrate past achievements and illuminate future strategies. Additionally, our partnership extends to Cox Business's prestigious Top Tech Awards, an initiative spotlighting visionary tech leaders whose innovations catalyze positive change within their organizations and communities. Together, we strive to elevate these pivotal events, fostering inspiration, connection, and excellence within the tech and business landscape.


Services Provided:

  • Cinematography
  • Post-Production
  • Video Editing
  • Interviewing
  • Storytelling
  • Storyboarding
  • Script Creation
  • Project Ideation
  • Event Planning
  • Venue Selection
  • Show Calling
  • Show Flow Creation
  • Vendor Sourcing
  • Talent Sourcing

Event Theme & Branding

Our collaboration with Cox Business led to the creation of an engaging event held at the renowned T-Mobile Arena in Las Vegas. Through extensive consultation with our client, we aligned our efforts with their goals and objectives, gaining deep insights into their sales force's needs. In response to their vision for a dynamic theme encapsulating 'Big Risk, Big Reward,' we crafted a compelling storyboard that evolved into the theme 'No Limits'. To enhance audience engagement and reinforce the theme, we curated an interactive game show experience, complete with a charismatic emcee who hosted both the event and the engaging game show elements. This strategic fusion of creativity and execution elevated the event, leaving a lasting impact on attendees and amplifying Cox Business's brand presence.

Project Stats


Kickoff Events Planned


Top Tech Events Planned


Regions Worked With


Virtual Events Planned & Streamed


Videos Editied

Opening Videos

At The B2Group, we believe in the profound impact of opening events with vibrant and inspiring Opening Videos. Our process begins with in-depth consultations to discern the central themes threading through all presentations and messaging. From there, we craft script options, which are professionally narrated by skilled voiceover artists. Leveraging our expertise in video production, we meticulously capture custom imagery, curate stock footage, and design motion graphics to bring these concepts to life. The result is a compelling and immersive experience that captivates audiences from the moment the curtain rises, setting the stage for a memorable event.

Virtual Event

In March 2020, as the world grappled with the constraints of the pandemic, our clients faced the abrupt reality that traditional in-person events were no longer feasible. In response, The B2Group stepped in to navigate this new landscape. Cox Business entrusted us with the task of conceptualizing and executing a dynamic Virtual Event to connect, engage, and inform their audience. Drawing upon our expertise, we conceived a tailor-made studio setup complete with a custom-fabricated backdrop, seamlessly blending the elements of a live event into the digital sphere. From teleprompters to downstage monitors, engaging panel discussions, and interactive surveys, we replicated the immersive experience of an in-person gathering, delivering it directly to the screens of their entire sales force. Through innovation and ingenuity, we ensured that Cox Business could continue fostering meaningful connections and driving success, even in the face of unprecedented challenges.